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Point S finalizes its implementation in Scandinavia

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The Point S network completed its establishment in Scandinavia by entering the Swedish market with the support of the Däckarna network of independent tyre dealers. The latter, founded in the 1970s’ as the first network of independents in Sweden, counts 40 multi product points-of-sale today. With Finland joining the network in 2009, Norway in the beginning of the year and historically Denmark (2001), Point S has now become a leading player in the Scandinavian market with 160 outlets in these 4 countries.
Today the Point S network is established in 26 countries (24 in Europe and 2 outside) with over 2,400 points-of-sale and thus has strongly reinforced its position as a market leader in the tyre industry.